By Chuck Martin More people are going to be paying in stores with their mobile devices. However, it’s not going to happen in a very […]
Continue readingDigital Payments & the Move to the Trillions
By Chuck Martin The migration of money to the digital world continues unabated. The total value of digital payments this year is expected to increase […]
Continue readingMoving Mobile Payments to Main Street
By Chuck Martin Mobile payments predictions and mobile payments reality may be getting closer to each other. We regularly see research of increasing numbers of […]
Continue readingMeeting the Multiple Needs of the Mobile Shopper
By Chuck Martin Shopping with mobile is becoming both easier and a bit more complex. Consumers have a choice to use a retailer or third […]
Continue readingAmazon & the Buying Phone
By Chuck Martin While Amazon’s new phone introduced yesterday received a mix of reviews, the commerce aspects of the phone can’t be ignored. The Fire […]
Continue readingAugmented Reality & Triggers to Transactions
By Chuck Martin Two of the big guns in the world of AR (Augmented Reality) are now one. The Blippar purchase of Layar today is […]
Continue readingThe Great iBeacon Rollout: 100 Stores on One Street
By Chuck Martin Ever since Apple introduced iBeacons last year, the technology and what it might do for retail has been the talk of the […]
Continue readingThe Mobile Traveler & Upscale Hotels
By Chuck Martin With travelers being increasingly mobile, most luxury hotel brands are investing in hopes of keeping up with those travelers. Mobile site investments […]
Continue readingEmail & Getting the Message to Mobile Shoppers
By Chuck Martin Marketers have a relatively good chance at reaching mobile shoppers by email but they really only get one shot. The broader news […]
Continue readingOnly 3% of Retailers Can Identify the Mobile Shopper
By Chuck Martin If a retailer can identify their best customers as they walk in the door, they could, at least in theory, target those […]
Continue readingIn-Store Shoppers & the Real-Time, Mobile Video Assist
By Chuck Martin One of the big challenges along the mobile path to purchase has been for in-store customers to gain quick access to pertinent […]
Continue readingGrocery Stores & the Mobile Shopper
By Chuck Martin As in other aspects of commerce, consumers are looking to lean on mobile to aid in their grocery shopping. We know from […]
Continue readingMobile Money on the Path to $500 Billion
By Chuck Martin The number of consumers using their mobile devices to pay is still on the rise. While most smartphone owners have yet to […]
Continue readingBrick & Mortar vs. Mobile Shopping Behind the Scenes
By Chuck Martin As consumers continue to go to stores to shop, the mobile commerce volcano smolders brightly beneath the surface. For some time, I’ve […]
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Books by Chuck Martin
