By Chuck Martin Helzberg Diamonds has launched an in-store augmented reality feature for selecting rings. The national retailer’s Virtual Ring Experience allows a consumer to […]

By Chuck Martin Iberia Airlines is adding virtual reality in some of its planes. Following a trial period, second-generation Pico VR headsets will be available […]

By Chuck Martin The cost of owning a new smartphone continues to rise as consumers grapple with the issue of what a new phone is […]

By Chuck Martin L’Oreal’s Garnier brand is launching an in-store tool in Walmart stores for hair color shoppers. The Virtual Shade Selector tool, created by […]

By Chuck Martin L’Oréal has tapped artificial intelligence to create a digital skin diagnostic for consumers, which  are being launched on the brand’s websites. The […]

By Chuck Martin The number of ways to communicate with smart speakers from Amazon and Google has more than doubled over the last year. The […]

By Chuck Martin The market share of the four largest smartwatch makers will drop to 47% by 2023, according to a new forecast by Juniper […]

By Chuck Martin One of the benefits of Internet of Things technology is that it can make some things easier to do, essentially by automating […]

By Chuck Martin Walgreens is adding the Alipay mobile payment platform to more than 7,000 Walgreens locations nationwide. Alipay, operated by Ant Financial Services Group […]

By Chuck Martin The road to autonomous vehicles is heating up, but the action — smartly — is starting to focus on moving things rather […]

Chuck Martin Electric pickup-truck startup Rivian is receiving an equity investment of $700 million in a round led by Amazon. The Michigan company is working […]

Walmart has teamed with Dreamworks Animation to create an immersive virtual reality experience to promote the upcoming release of a new dragon movie. The VR […]

By Chuck Martin General Motors has announced its new electric bike brand called Ariv and introduced two new integrated and connected bikes. The Meld is […]

By Chuck Martin The Lego Group is launching an augmented reality feature integrating the technology with buildings created with the iconic Lego bricks. In the […]