By Chuck Martin Following various trials in some of its stores, Walmart is now going all-in on robots. The mega-retailer is adding thousands of automated […]
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AR, VR Can Improve Brand Perception, Says Study
By Chuck Martin Consumers turn to virtual reality content for emotional connection while they perceive augmented reality as a tool for useful additive learning, according […]
Continue reading100 Million Expected to Shop Using Augmented Reality Next Year
By Chuck Martin There are lingering questions about when and if augmented and virtual reality will become a big deal with consumers, at least at […]
Continue readingVR Experience For Star Trek Launches
By Chuck Martin An interactive, intergalactic experience called “Star Trek: Dark Remnant” is being launched at Dave & Buster’s Entertainment locations nationwide. Using a virtual […]
Continue readingGoogle, Walmart, Team For Voice Grocery Shopping
By Chuck Martin Voice shopping has hardly been the hottest activity for voice assistants, but Walmart hopes to change that. The mega-retailer just partnered with […]
Continue readingAI Teaches Autonomous Cars To Learn From Mistakes
By Chuck Martin Artificial intelligence is being used for controlling autonomous cars. Stanford University researchers developed a system for controlling a vehicle by integrating past […]
Continue readingVR, AR Headset Shipments Forecast: 54% Growth This Year
By Chuck Martin Global shipments of augmented reality and virtual reality headsets are forecast to grow 54% to reach 9 million units this year, according […]
Continue readingGhost Scared By Driverless BMW
By Chuck Martin To promote its efforts of creating self-driving features in its cars, BMW created a video of one of its future vehicles meeting […]
Continue reading833 Million Smart Home Devices To Ship This Year
By Chuck Martin The number of smart-home devices shipped globally is projected to reach 833 million units this year, according to the latest report from […]
Continue readingSmart Device Recommendations Driven By Friends, Family
By Chuck Martin As consumers gravitate to even more smart-home devices, the recommendations of others on what to buy are key. With more smart-home solutions […]
Continue readingIn-Seat Mobile Ordering Added To Ballpark
Levy Restaurants and the Washington Nationals have partnered to create a concession stand offering skip-the-line, order-ahead capabilities in the ballpark. The feature, powered by the […]
Continue reading200 Million Bananas Tapped For Chiquita Snapchat Campaign
By Chuck Martin Chiquita Brands International is partnering with Snapchat to add Snapcodes to its bananas. Through the end of May, Snapcodes will appear on […]
Continue readingTop IoT Challenges: Execution, Security, Costs
By Chuck Martin Implementing Internet of Things technology and security are top concerns of IoT leaders, according to a new survey. The majority (66%) of […]
Continue readingLive AR Basketball Added To Magic Leap By NBA
By Chuck Martin The National Basketball Association, Magic Leap and Turner Sports have teamed together to launch the virtual viewing of live games. Fans can […]
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Books by Chuck Martin
