By Chuck Martin As we get ready for a barrage of studies forecasting the scope of mobile commerce over the coming holiday season, the summer-ending […]
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Online Mobile Purchasing: China #1, US #20
By Chuck Martin Anyone who regularly travels outside the U.S. is likely aware of the growing significance of mobile on shopping activities everywhere. While PC […]
Continue readingMobile Spending: Men, Tablets & $120
By Chuck Martin Following the money in mobile can be a bit of a chicken and egg exercise. As mobile shoppers bounce between smartphones and […]
Continue readingDigital Payments & the Move to the Trillions
By Chuck Martin The migration of money to the digital world continues unabated. The total value of digital payments this year is expected to increase […]
Continue readingMoving Mobile Payments to Main Street
By Chuck Martin Mobile payments predictions and mobile payments reality may be getting closer to each other. We regularly see research of increasing numbers of […]
Continue readingMobile Shoppers & the Retail Supply Chain
By Chuck Martin It’s no secret to many retailers that mobile is transforming the shopping process. Study after study shows more people are using their […]
Continue readingSmartphone Shopping & the Move Away from Desktop
By Chuck Martin The annual growth of mobile commerce continues as shopping activities migrate from desktops to mobile devices. The latest monthly commerce index from […]
Continue readingDigital Coupons & the Move to Mobile
By Chuck Martin Digital coupons are moving to mobile in a big way. This year, more than 70% of U.S. adult digital coupon users will […]
Continue readingMobile at Retail Seen As Critical; Investment, Not So Much
By Chuck Martin While most retailers see mobile as critical to the growth of their business, the majority aren’t planning to put significant money behind […]
Continue readingPaying by Mobile: Travel Leads the Charge
By Chuck Martin While mobile payments aren’t yet in the masses, they do seem to be inching along in various areas. For the first quarter […]
Continue readingMeasuring Mobile Shopping: All Pointing Up
By Chuck Martin Mobile shopping is getting bigger faster, even if it still doesn’t appear to dominate the purchasing landscape. The latest eMarketer report on […]
Continue readingSmartphone Shoppers Taking Charge at Retail Websites
By Chuck Martin Smartphone action at retailer websites is on the verge of taking over. The latest tracking index shows a steep rise in smartphone […]
Continue readingApps vs. Online Shopping from a Mobile Phone
By Chuck Martin Consumer usage patterns of apps and mobile websites are diverging. A few months back, in a meeting at Staple’s Velocity Labs in […]
Continue readingThe Gratification of Instant vs. Deferred Rewards
By Chuck Martin Companies continue to find innovative ways to incent and reward mobile commerce behaviors. Visa this week introduced an enhancement to its Visa […]
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Books by Chuck Martin
