By Chuck Martin Final data from e-commerce holiday shopping continues to come in and paints a picture of the increasing influence of mobile activity. Some […]
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CES & the Road to Mobile Commerce
By Chuck Martin As I get ready to head out to the International CES show, I’ve been going through all the mobile commerce potentials being […]
Continue readingFinal Holiday Tally: 17% of Online Sales via Mobile, Up 46%
By Chuck Martin For any lingering doubts about how big an impact mobile had on holiday shopping, the last bits of year-end data are trickling […]
Continue readingApps vs. Online Shopping from a Mobile Phone
By Chuck Martin Consumer usage patterns of apps and mobile websites are diverging. A few months back, in a meeting at Staple’s Velocity Labs in […]
Continue readingMissing the Mobile Deals at Retail
By Chuck Martin While we’re receiving stats galore about how some consumers will use their phones and tablets for holiday shopping this season, what is […]
Continue readingHoliday Shoppers Meet Retailer Mobile Sites
By Chuck Martin Numerous recent studies indicate mobile will play a relatively prominent role in holiday shopping this year. People will be researching, checking and […]
Continue readingHow Shoppers Use their Phones in Stores
By Chuck Martin The oft-repeated saying that people may forget their keys and wallets at home but not their phones is proving very true for […]
Continue readingUnder the Radar in Mobile Shopping
By Chuck Martin A shopping trip over the weekend reminded me yet again of the small and sometimes unseen influences around mobile commerce. Facing a […]
Continue readingThe Challenge of Mobile Payments at Small Merchants
By Chuck Martin For anyone looking to small businesses to be a key driver of mobile payments there’s good news and bad news. The good […]
Continue readingSmartphone, Tablet Shoppers Still Want a Deal
By Chuck Martin Coupons and deals keep hanging in as a driver of mobile commerce. Digging into the recent UPS Pulse of the Online Shopper […]
Continue readingThe Mobile Shopping Life Cycle
By Chuck Martin Over the last many months, I’ve been researching and writing a new book about the mobile commerce revolution and the dramatic shift […]
Continue readingMobile Commerce & the Challenges at Stores
By Chuck Martin Many retailers are in the driver’s seat for mobile commerce, but some of them may not yet realize it. Mobile shoppers are […]
Continue readingThe 80-20 Rule in Mobile Commerce
By Chuck Martin A new look at mobile power users finds that they spend a disproportionate amount of time using apps compared to average users. […]
Continue readingMissing the Mobile Commerce Revolution
By Chuck Martin While a large percentage of actual shopping transactions may not happen on a smartphone, it doesn’t mean the mobile device isn’t having […]
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Books by Chuck Martin
