By Chuck Martin I went beacon shopping over the weekend. While many retailers have been dabbling with beacons for many months to see how they […]
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In-Store Assistance? Shoppers Take Mobile over Salespeople
By Chuck Martin When it comes to reaching mobile shoppers, many retailers may be missing the mark. Merchants have incentive to find effective ways to […]
Continue readingIs There a Limit to Mobile Self-Service?
Mobile self-service is advancing in the mass market. With Walmart’s announcement this week that it is expanding its ‘Scan & Go’ program from 70 to […]
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Books by Chuck Martin
