By Chuck Martin Artificial intelligence is giving many companies an advantage over their competitors. While most companies don’t see AI as of critical strategic importance […]
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AR Shopping App Launched by Luxury Retailer Artemest
By Chuck Martin Luxury furniture maker Artemest has introduced augmented reality shopping in its new app just launched for iOS mobile devices. The AR tool […]
Continue readingPodcast: The Voices of the Internet of Things with Chuck Martin: Marco Scognamiglio, Rapp
A conversation with Marco Scognamiglio, Global CEO of Rapp, a global creative agency, which is part of Omnicom’s Group of Companies. Marco has been Client […]
Continue readingPodcast: The Voices of the Internet of Things with Chuck Martin: Micha Risling, Valens Automotive
A conversation with Micha Risling, Senior Vice President of Marketing and Business Development and Head of the Automotive Business Unit at Valens Automotive, which provides […]
Continue readingPodcast: The Voices of the Internet of Things with Chuck Martin: Dean Abbott, SmarterHQ
A conversation with Dean Abbott, Co-founder and Chief Data Scientist at SmarterHQ, a customer intelligence and personalization platform for retailers. Dean has been Senior Research […]
Continue readingPodcast: The Voices of the Internet of Things with Chuck Martin: Terry Young, Sparks and Honey
A conversation with Terry Young, CEO and Founder at Sparks and Honey, an agency focused on the future. Terry has been Managing Director at Rapp, […]
Continue readingPodcast: The Voices of the Internet of Things with Chuck Martin: Tom Hebner, Nuance Communications
A conversation with Tom Hebner, Worldwide Leader of the Cognitive Innovation Group at Nuance Communications, a 14,000-employee, global company whose speech solutions support up to […]
Continue readingPodcast: The Voices of the Internet of Things with Chuck Martin: Tony Parisi, Unity Technologies
A conversation with Tony Parisi, Global Head of VR and AR Strategy at Unity Technologies, the company with a content creation engine used for virtual […]
Continue readingBeaconing on Tap for Retailers to Reach Holiday Shoppers
By Chuck Martin The early holiday shopping forecasts are starting to come out and beacons are making the list. Since just about every shopper has […]
Continue readingSubway & the Full Menu of Mobile Payment Options
By Chuck Martin The best testing ground for consumers looking to try out mobile payments for the first time just may be Subway. Want to […]
Continue reading4,000 Beacons Coming to All Macy’s Stores
By Chuck Martin Another major retailer is going all in on beacons. Deep inside a series of announcements by Macy’s yesterday about its omnichannel strategy […]
Continue readingTargeted Mobile Shopping Ads Starting to Hit Home
By Chuck Martin The accuracy of location data has improved substantially recently with ads for mobile shopping now approaching location perfection. Those are among the […]
Continue reading54% of Mobile Marketers Plan to Beacon
By Chuck Martin Beacons are going big. While many retailers, agencies and brands have been experimenting with beacons for many months, the growth of the […]
Continue readingMobile Shopping & the Age Factor
By Chuck Martin Mobile shopping may not have any great age barriers. It turns out that older shoppers are comfortable using their phones to shop, […]
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Books by Chuck Martin
