Mobile is unique. While it has various attributes that require marketers to determine the best ways to interact with the untethered consumer, there is one […]
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30 Percent Off in 30 Seconds
We recently dropped in to a Foot Locker at a mall to pick up some socks. We selected the package and I pulled out my […]
Continue readingHow Businesses Can Use 2D Barcodes
In 1974, at a Marsh’s Supermarket in Troy, Ohio, a 10-pack of Wrigley’s Juicy Fruit gum was run through a hand-made laser scanner, for a […]
Continue readingBook Publishers Ready for 2D Barcodes?
Book publishers are on the verge of having the potential to be creative with 2D barcodes. I had the opportunity to spend time with some […]
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