Tag: digital transformation

By Chuck Martin Americans may be warming to the idea of facial recognition. Many say there should be limits, but it depends on the situation, […]

By Chuck Martin Sony Pictures tapped 360-degree virtual reality marketing to promote its new film “Escape Room.” Sony teamed with OmniVirt for its VR/AR platform […]

By Chuck Martin As consumers remain continually online no matter where they are, how open to advertising they are can vary depending on what they’re […]

By Chuck Martin Less than half of companies can detect Internet of Things device breaches, according to a new study by Gemalto. Nearly all (90%) […]

By Chuck Martin A version of the NPR trivia show “Wait Wait … Don’t Tell Me” has been created for smart speakers. The “Wait Wait” […]

By Chuck Martin Grocery shoppers are about to come face-to-face with hordes of new robots in the aisles in stores across the country. These robots […]

By Chuck Martin Grocery chain Stop & Shop plans to launch driverless grocery vehicles in the Greater Boston area. The vehicles will contain a selection […]

By Chuck Martin While the car of the near future may not drive itself, it is likely to provide a greatly enhanced driver experience. At […]

By Chuck Martin Privacy related to consumer targeting has been a top issue surrounding the Internet of Things. When beacons first hit the marketplace, the […]

By Chuck Martin American Eagle Outfitters is adding interactive fitting room technology in several of its flagship stores. The fitting rooms introduced at the NRF […]

By Chuck Martin The desire for voice-activated technology may be extending from consumers using smart speakers at home to people wanting to use similar technology […]

By Chuck Martin Beauty manufacturer and retailer L’Occitane en Provence is adding artificial intelligence alerts to detect and react to digital anomalies faster. L’Occitane teamed […]

By Chuck Martin Robots at retail are getting better. At the annual National Retail Federation (NRF) Big Show in New York this week, I saw […]

By Chuck Martin Sparkling Ice has introduced a new voice skill for Google Assistant and Amazon Alexa. The zero-sugar beverage company’s ‘Sparkline IceMaker’ voice skill […]