For as long as I can recall, marketers have been talking about organizing around the customer. During the heyday of the early Net, IBM organized […]
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The Money & the Numbers in Mobile
Late last year in this column, we reviewed in some detail the amount of money being spent on mobile for 2011. Now that we’re about […]
Continue readingThe Need (And Cost) For Speed
It’s still early in the higher-speed mobile revolution. While the answer to the need for mobile speed is just around the corner, it could be […]
Continue readingSome Really Young Smartphone Users
Sitting in a Starbucks recently, we watched as a couple handed their iPhone to a toddler sitting in a stroller with them next to their […]
Continue reading30 Percent Off in 30 Seconds
We recently dropped in to a Foot Locker at a mall to pick up some socks. We selected the package and I pulled out my […]
Continue readingGoogle+ App for Android vs. iPhone
The Google+ app finally became available for the iPhone at the App Store after launching for Android some time ago and as one might expect […]
Continue readingSmartphone Conversion Continues
The trend of the move to smartphones in the U.S. continues with penetration now reaching 30 percent, based on the latest research from comScore. The […]
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Books by Chuck Martin
