By Chuck Martin I’ve always viewed the smartphone as the hub of mobile commerce. While my Fitbit tracks my steps taken, stairs climbed and miles […]
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Smartphone Owners Research, Scan, Tap & Pay
By Chuck Martin Not everyone uses smartphones for mobile shopping, payments or banking but many of those who do are tapping, scanning and buying. Most […]
Continue readingDirect Mobile Commerce: Bypassing the Retailer
By Chuck Martin Mobile location has long been viewed as a key capability for reaching shopping consumers at more relevant places and times. Much of […]
Continue reading24% Never Leave the House without Smartphone
By Chuck Martin There may be some good news for the advancement of mobile payments, depending on where people live. While the mobile payment joint […]
Continue readingA Mobile Army of Real-Time Inventory Checkers
By Chuck Martin The mobile and physical worlds continue to more closely integrate with each other. Consumers use mobile devices to research, explore and shop, […]
Continue readingOnline Mobile Purchasing: China #1, US #20
By Chuck Martin Anyone who regularly travels outside the U.S. is likely aware of the growing significance of mobile on shopping activities everywhere. While PC […]
Continue readingMobile Coupon Redemption AFTER the Shopping Trip
By Chuck Martin Mobile innovation can sometimes transform a process while not disrupting things along the way. A couple of years ago, a California startup […]
Continue readingTaking Mobile on a Shopping Trip & the Road to Savings
By Chuck Martin Over the weekend, I had to catch up on some long put-off shopping trips so had yet another opportunity to do some […]
Continue readingBarcode Scanning & the New Upside
By Chuck Martin Scanning is about to get a bit more personal. Not as in giving away personal information, but rather in the form of […]
Continue readingIn-Store Mobile Payments on the Rise
By Chuck Martin More people are going to be paying in stores with their mobile devices. However, it’s not going to happen in a very […]
Continue readingMoving Mobile Payments to Main Street
By Chuck Martin Mobile payments predictions and mobile payments reality may be getting closer to each other. We regularly see research of increasing numbers of […]
Continue readingThe Mobile Traveler & Upscale Hotels
By Chuck Martin With travelers being increasingly mobile, most luxury hotel brands are investing in hopes of keeping up with those travelers. Mobile site investments […]
Continue readingMobile Commerce Spending Up 23%
By Chuck Martin The numbers highlighting the growth of mobile commerce just keep coming in. First we saw Forrester’s projections of total transactions from mobile […]
Continue readingMeasuring Mobile Shopping: All Pointing Up
By Chuck Martin Mobile shopping is getting bigger faster, even if it still doesn’t appear to dominate the purchasing landscape. The latest eMarketer report on […]
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Books by Chuck Martin
