By Chuck Martin During the recent Starbucks annual meeting, CEO Howard Schultz introduced enhanced features to its highly used app, such as the ability to […]
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Mobile Payments on the Fast Food Menu
By Chuck Martin The advancement and adoption of mobile payments is picking up steam, at least at locations where millions of people eat. In the […]
Continue readingBanks Getting Closer to Offering Mobile Shopping
By Chuck Martin Banks have been in one way or another involved in various aspects of mobile commerce for some time. Some of those activities […]
Continue readingMobile Payments Apps & the Slow Road
By Chuck Martin When it comes to mobile payments, it may come down to the haves and the don’t wants. In a new nationwide snapshot, […]
Continue readingSmartphone Shopping with Apps? Not So Much
By Chuck Martin Shopping apps still don’t appear to be main stream in terms of usage. Retailers regularly tell me that most of their mobile […]
Continue readingThe Little Things that Make Shopping Apps Better
By Chuck Martin Some commerce enabling apps are becoming more useful. Driving home from a family holiday gathering last year, my family kept asking me […]
Continue readingOh, You Need a Smartphone for That, and That and …
By Chuck Martin Every day it becomes clearer that the smartphone is becoming the hub of commerce. When American Express recently unveiled its new EveryDay […]
Continue readingMore Mobile Shoppers Like Convenience of Websites Over Apps
By Chuck Martin Consumers use both apps and mobile websites to shop, but more find using the mobile browser to be convenient. In the continuing […]
Continue readingGas Pump of the Future Sees You Coming
By Chuck Martin Multi-screen mobile commerce is starting to blend with targeted advertising at the gas pump. At the National Retail Federation Expo this week, […]
Continue reading29% Buy Through An App, 46% From Mobile Web Site
By Chuck Martin When it comes to shopping, consumers are using mobile apps and mobile websites for different things. While some savvy mobile users tap […]
Continue readingTargeted Commerce Coming to the Lock Screen
By Chuck Martin Commerce is coming to the mobile lock screen. Facebook Home received lots of attention when it recently introduced the notion of optimizing […]
Continue readingSMBs Along The Mobile Trail
Small and medium-sized businesses (SMBs) are marching along the mobile path. Last year SMBs were dabbling in mobile apps and Web sites in search of […]
Continue readingHow Mobile Drives Some to the Next Level
Some things simply work better on mobile. There are two types of digital platforms around mobile, those that are known as pure play and those […]
Continue readingThe Future Of Books In A World Gone Mobile
Lots of content creators found their way to Manhattan this week — but landed on different floors of the same convention center. BookExpo America (BEA), […]
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Books by Chuck Martin
