By Chuck Martin Target, Taco Bell and several other commercial establishments are adding Apple Pay capabilities at their outlets. Apple’s mobile payments have been added […]
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45% Do Not Want Strict Limits on Facial Recognition
By Chuck Martin Americans may be warming to the idea of facial recognition. Many say there should be limits, but it depends on the situation, […]
Continue reading‘Escape Room’ Ad Taps 360-Degree Virtual Reality
By Chuck Martin Sony Pictures tapped 360-degree virtual reality marketing to promote its new film “Escape Room.” Sony teamed with OmniVirt for its VR/AR platform […]
Continue reading51% Receptive to Mobile Ads While in Bed
By Chuck Martin As consumers remain continually online no matter where they are, how open to advertising they are can vary depending on what they’re […]
Continue readingStudy Finds 48% of Companies Can Detect IoT Device Breaches
By Chuck Martin Less than half of companies can detect Internet of Things device breaches, according to a new study by Gemalto. Nearly all (90%) […]
Continue readingSmart Speakers Get NPR Trivia Game
By Chuck Martin A version of the NPR trivia show “Wait Wait … Don’t Tell Me” has been created for smart speakers. The “Wait Wait” […]
Continue readingHundreds of Grocery Stores Getting Robots
By Chuck Martin Grocery shoppers are about to come face-to-face with hordes of new robots in the aisles in stores across the country. These robots […]
Continue readingGrocery Deliveries in Driverless Vehicles Set by Stop & Shop
By Chuck Martin Grocery chain Stop & Shop plans to launch driverless grocery vehicles in the Greater Boston area. The vehicles will contain a selection […]
Continue readingCar Experience of the Future Shown by Nuance at CES
By Chuck Martin While the car of the near future may not drive itself, it is likely to provide a greatly enhanced driver experience. At […]
Continue readingIndividualization Vs. Personalization at Retail
By Chuck Martin Privacy related to consumer targeting has been a top issue surrounding the Internet of Things. When beacons first hit the marketplace, the […]
Continue readingInteractive Fitting Rooms Added by American Eagle
By Chuck Martin American Eagle Outfitters is adding interactive fitting room technology in several of its flagship stores. The fitting rooms introduced at the NRF […]
Continue readingEmployees Want Voice Technology at Work
By Chuck Martin The desire for voice-activated technology may be extending from consumers using smart speakers at home to people wanting to use similar technology […]
Continue readingAI-Based Alerts Added by L’Occitane
By Chuck Martin Beauty manufacturer and retailer L’Occitane en Provence is adding artificial intelligence alerts to detect and react to digital anomalies faster. L’Occitane teamed […]
Continue readingRobots Roaming the Aisles of Retail at NRF Big Show
By Chuck Martin Robots at retail are getting better. At the annual National Retail Federation (NRF) Big Show in New York this week, I saw […]
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