By Chuck Martin Mobile apps relating to loyalty programs may give retailers an edge over showrooming. Deep inside a new study analyzing how brands connect […]
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The Road Ahead for Mobile Payments
By Chuck Martin There obviously are multiple issues around the mobile payments, many dealing with consumer adoption. Last night, I got to participate in a […]
Continue readingAll Commerce Signs Point Up for Group of Retailers
By Chuck Martin Though we wrote about the 10% world of mobile commerce yesterday, it doesn’t mean commerce isn’t growing in some substantial ways. A new report […]
Continue readingThe 10% World of Mobile Commerce; Running in Easy Mode
By Chuck Martin Samsung’s hot, new Galaxy S4 has a feature that in many ways mirrors the mobile commerce marketplace. It’s called Easy Mode and when […]
Continue readingThe Money in Mobile
There’s a wealth of research pointing to how big the mobile market will be say, three to five years from now. While some of the […]
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The Legacy of SMS & MMS Watching the recent stumbles of Netflix moving from its tried and true model of DVDs mailed in those red […]
Continue readingThe Legacy of SMS & MMS
Watching the recent stumbles of Netflix moving from its tried and true model of DVDs mailed in those red envelopes to Internet-streamed movies is another […]
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The Smartphone: It’s Personal Mobile is unique. While it has various attributes that require marketers to determine the best ways to interact with the untethered […]
Continue readingThe Smartphone: It’s Personal
Mobile is unique. While it has various attributes that require marketers to determine the best ways to interact with the untethered consumer, there is one […]
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Some Really Young Smartphone Users Sitting in a Starbucks recently, we watched as a couple handed their iPhone to a toddler sitting in a stroller […]
Continue readingSome Really Young Smartphone Users
Sitting in a Starbucks recently, we watched as a couple handed their iPhone to a toddler sitting in a stroller with them next to their […]
Continue reading30 Percent Off in 30 Seconds
We recently dropped in to a Foot Locker at a mall to pick up some socks. We selected the package and I pulled out my […]
Continue readingThe Future of Mobile Video?
About a week or so ago I was speaking with someone about a large, empty building Apple was sitting on in North Carolina. We were […]
Continue readingWill People Watch Live TV on a Mobile Phone?
So now along comes Dyle, from a consortium of a dozen major broadcast groups with the intent of delivering live television to mobile devices. A similar service […]
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Books by Chuck Martin
